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email automation

9 posts from email automation
10 Actionable Transactional Email Best Practices for 2025
November 25, 2025 in transactional email best practices

10 Actionable Transactional Email Best Practices for 2025

Transactional emails—order confirmations, password resets, and shipping alerts—are the unsung heroes of customer communication. Unlike marketing blasts that fight for attention, these messages are opened at staggering rates, often exceeding 80%, because they contain critical information your customers need and expect. Yet, many businesses treat them as a...

How to Write a Confirmation Email That Converts
November 20, 2025 in confirmation email

How to Write a Confirmation Email That Converts

Think of the last time you bought something online. What was the very first thing you did after hitting "Confirm Purchase"? You probably went straight to your inbox, looking for that email. We often treat confirmation emails like digital receipts—a boring, but necessary, part of the transaction....